A few days ago the billionth user signed up to Facebook and to celebrate this milestone the company decided to release this ‘interesting’ advert in which they compare the social media platform to a chair because it connects people.
It is a tenuous metaphor at best – I mean I get it, Facebook connects us and seriously I couldn’t imagine my life without it, but a chair? Seriously, couldn’t they think of something a little bit more ‘connecty’ than a chair?
I mean it’s not the worst advert in the world and no doubt it will appeal to the sentimental types out there who like montages of people all around the world engaging in fun, wholesome activities like basketball and dancing. Continue Reading









